Options began trading in 1988 as a software house developing sales
forecasting, analysis and reporting software for the fledgling
PC market. Since then we have delivered all manner of bespoke
software solutions from embedded machine control software to electronic
data capture and reporting systems.
1997 Graphic Options have been working to develop custom software
for the internet, working on simple internet presence sites through
to complex expert systems and e-commerce systems.
this time, however, we have not lost site of the fact that our
strengths lie not in graphic design or page layout, but in software
engineering. We are happy to leave the aesthetics of the site
to others, allowing us to concentrate fully on providing rich
functionality, with a strong emphasis on system reliability and
usability. Despite the relative youth of the internet, we strongly
believe the old-fashioned principles of good design and sound
engineering are the keys to success.
priority is the clear, concise presentation and collection of
data with the maximum efficiency and the minimum of effort. To
this end, our own web site has been designed to be fast loading,
easy to navigate and above-all rich in content.